Online Gambling and the Financial Crisis
Despite the current financial crisis, the online gambling market continues to grow. With the rises in fuel, but cheaper surfingsolutions and a smoking ban in all licensed premises in the UK, it seems gamblers are leaving the car in the garage and playing online poker or placing there bet on sporting events from the computer in there home.
Sportingbet, the online gambling site has reported no signs of a slow down due to the credit crunch, as more and more people have a bet on there home computers.
The website operator reported a 30 per cent increase in revenues, and recent trading is even stronger. It said it had seen no evidence of negative impact on business from recent events in financial markets shares in the company have gone up..
William Hill, the second biggest bookies in the UK recently bought up online gambling software provider PlayTech and claims to have transformed itself into Europe’s premiere gaming online and sports-book company.
The Sunday Mercury reported recently people in the midlands spent 55 million pounds more on the lottery, as punters hope to beat the credit crunch and.
It’s really helping the search engine company Google out
Just last month saw Google, the world’s premiere SE, reverse its policy on showing gambling related advertising. In 2007 Google introduced a blanket ban on all forms of gambling-related advertising, including play-for-fun websites. Now gambling advertisers have been instructed on the current system, allowing for terms such as “poker” and “online gambling” to have paid advertisements included in there SE results.
Now there ads will be seen to users in the UK, although they will be subject to Google’s “safe search” filters, and that the ads will only appear in search results, and not Google’s content network.
The changes will only be applied in the UK, while the remainder of the world will still not be seeing adverts for gambling in their SE results. Great Britain is seen as a betting-friendly country. Some think Google’s changes has less to do with sensitivity and more to do with trying to keep their money flowing in tough times.
So what with the main high street sporting bookies like William Hill suddenly trying to get a slice of the online gambling market, and Google opening the floodgates for online gambling advertisers, Great Britain is the online gambling capital of the world. Google will carry on forbidding gambling advertising for the rest of the world, as some claim the UK is being used as a trial country
If you like horse racing or like online gambling
By Sheldon Valdez
Sheldon Valdez writes regularly about business related topics. I hope you enjoy this article.